My expertise and enthusiasm for Apple products lead me to establish the NZMac.com website in 2003, as well as its sister site NZiPhone.com in 2008. At the time I was writing for New Zealand Macguide Magazine, which now sadly is no longer published. It was a great opportunity to review a lot of fantastic Mac software, and the establishment of NZMac.com allowed that to continue, as well as provide a focal point for the vibrant Mac community within New Zealand. The focus of NZMac.com was community, and I ran the sites in such a way as to involve as many of the users of the site in reviews and other events as possible. I am exceptionally proud of the work that I did establishing and running the site, and of the community that the site built.

The NZiPhone.com and NZMac.com News iPhone app launched in the iTunes App Store on 12 February 2010. This free app was built using the TapLynx iPhone development framework, and not only kept you up to date with all that was happening on NZiPhone.com and NZMac.com, but had the inbuilt ability to let you share what you were reading with friends via email and Twitter. I have now sold the two sites and the iPhone app is currently not available from the new site owners.

New Zealand Macguide was a bi-monthly magazine that launched at the beginning of 2002 and published through until its demise in August of 2007. I wrote the multimedia section of the magazine from beginning to end, as well as an occasional review of other products.

It was a fantastic experience and I got to review a lot of great software. At the same time, Macguide sponsored my NZMac.com website soon after it launched (ironically NZMac.com came about partly because I saw the need for a Mac website and the makers of Macguide disagreed) and it was great to have that sponsorship early on in the life of the website.